IGV Group debuts in Miami with the flagship product DomusLift
From 2nd to 7th December 2014, Miami was the venue for Art Basel, recognized as the premier international show for modern and contemporary art. According to the press, this year’s edition has beaten the record for art work sales, and was rich in events and news.
DomusLift Premier Event
Among the news, the Made in Italy design and luxury, well represented by the IGV Group, top Italian designer and manufacturer of customized residential elevators, operating in the elevator industry since 1966. With the DomusLift, a high-end home elevator conceived for houses, apartments, villas and penthouses already exported worldwide (more than 30,000 installations) and leading sales in Europe, the company has launched its flagship product in the US. Starting from Miami, a city full of imagination and creativity, just like the DomusLift collections.
The DomusLift Premier Event was held on December 3rd at the Simple Steps showroom, located in the Ironside area, the historic district in the Upper Eastside, near the Little River District and set the debut of the exclusive Italian brand in US.
For the occasion, two DomusLift cars were set up in the brand new Simple Steps space and since their installation they had been drawing people’s attention. The DomusLift car MADE WITH SWAROVSKI ELEMENTS was striking for its sophisticated total black interiors lit by a stripe of Swarovski crystals, while the DomusLift with mosaics walls and floor selected from the beautiful LIBERTY COLLECTION, created by Trend Group, launched a new way of laying and combining the precious tiles, inspired by the art deco style.
The DomusLift evening was well attended and despite the long queue at the entrance of Miami Ironside for the several events on the agenda, some one hundred people participated in the event. The guests had the chance to take a close up look at the refined aesthetics of the DomusLift cars, perfectly integrated in the interior décor of the elegant Simple Steps showroom.
DomusLift Corner at Simple Steps showroom
Simple Steps, created and managed by Elena Girardello, is a new reality that takes pride in providing materials that meet the highest standards, a place where the innovative and imaginative world of design meets the romanticism, without compromising beauty and the environment.
IGV Elevator US, INC., exclusive importer of the DomusLift residential elevator in US (complying with ASME A17.1/CSA-B44 Section 5.3 – Private Residence Elevators) is very proud of such an important collaboration from which originated the concept of the first DomusLift Corner in US.
Made in Italy in US
The event which turned the spotlights on DomusLift, a product standing out as the excellence of the Made in Italy, could not forget to celebrate also Italian food and wine. A special menu was prepared by a renowned Italian restaurant in Miami. Several photos were taken of guests indulging in the happy and festive party and enjoying the exquisite details of DomusLift cars.
With DomusLift – a line of luxury and exclusive residential elevators which has already seduced several customers worldwide, among which statesmen and celebrities from show business and sports – the Italian brand which marked a turning point in the luxury residential elevators, now heads straight to the US market. Starting from Miami and from the same audience that skyrocketed the Art Basel turnover, where imagination, creativity and designed triumphed.
